ARITHMETIC
2024
HOW WE WORK
DEFINES US
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RESEARCH
This is where it all begins. We’ll define how you want people to think about your brand. What makes you different? What do you want them to feel when they see, hear, or interact with your product or service? This step sets the foundation for everything that follows.
EXPERIMENT
We dig deep to uncover what truly matters. Through analysis and research, we gather insights that make your brand unique. Then, we analyze everything to shape a strategy that aligns with your goals and resonates with your audience.
IMPLEMENT
Here’s where we bring your brand to life. We focus on delivering one meticulously crafted concept. Every detail—colors, typography, layouts, and visuals—work together cohesively. You’ll see your brand come to life through a detailed concept persentation
OUR STEPS
We kick things off with a brand questionnaire, a strategy dive in call, and then begin developing your mini brand strategy presentation with two creative direction moodboards for you to choose from.
Once the creative direction is confirmed, we’ll move onto the creation of your concept, establishing a extensive strategy, colours, font hierarchy and key look and feel to the brand. This will be presented on a presentation call where we discuss everything in detail and provide feedback.
The concept is revised, approved, and all deliverables are completed and delivered along with an 60+ page strategy and guideline Brand Bible. It's time for your brand to flourish.
